Digital Marketing Specialist Opportunities
Due to expansion, a group of companies based in Lagos with diverse subsidiaries in IT and finance sectors, which has over two decades operational experience within the Nigeria and West Africa market; is seeking to employ 3 digital media professionals to join its growing marketing team. The group provides a great learning environment with opportunity for personal growth. The group also promotes equitable and non-biased career progression as well as places premium on maximizing employees’ potentials to the highest boundary available anywhere across the globe.
Reporting line: The position reports to the Marketing Director
What this position requires
Content Marketing:
-Ability to design and develop the overall content marketing strategy for the group’s business from content ideation to creation, distribution and evaluation across media platforms.
-Proven track record in managing and implementing marketing automation workflow and email marketing campaigns.
Copywriting:
Must have a strong portfolio in writing product copy, blog content, ad copy and any other content requested by the teams.
Graphic Designing
-A good knowledge of designing creatives for digital ads, social media content for blog, Twitter, Facebook,Instagram, YouTube and any other graphics requested by the teams.
-Be agile in planning digital advertising campaign channels, budget, and monitor the execution and performance of all paid and earned media.
-A sharp eye for executing the day-to-day digital marketing activities across various social media platforms - including posting, measuring and reporting
-Ability to oversee, lead and implement the day-to-day digital marketing, projects/campaigns across various digital platforms such as Google Ads, Facebook Ads, Twitter ads and Youtube.
- A strong dexterity in analyzing metric, performance across all digital channels and generating comprehensive reports that provide recommendations for improvement
Web Development:
A good skill in website development and customizations required by the marketing teams.
A good knowledge of SEO and relevant automation that guarantees work and project delivery.
Customer experience management.
-Ability to create, manage and build customer loyalty across board is a must.
-Good knowledge of essential customer engagement tools which aid prompt delivery of corporate goal is a must.
Influencer management
Must have advanced communication skills with requisite knowledge about how to identify, build relationships, collaboration with identified online influencers and other group’s stakeholders with a strong focus on building mutually beneficial relationships and corporate bottomline.
Ability to write and position the group’s activities in several and relevant media channels: both traditional and new media
-Brand and corporate reputation management skills across media platforms
Leadership
-Ability to manage digital media team of the subsidiaries
-Team building and target driven sprit.
-Ability to read the tempo of the market and suggest thought leadership and corporate positioning strategies are must have.
Skills you must bring to the table
Copywriting, customer experience management, graphics, content marketing, social media, web and community management, SEO, campaign project management skills, team leadership and great attitude, strong understanding of strategy and project management process and good knowledge of finance and other essential market dynamics.
A talented and can-do attitude provides excellent opportunities to move up the ladder.
A good university degree in any discipline in technology related, Media, communications, Marketing, Financial studies etc Age limit within 35 years and below bracket is allowed. A minimum of excellent 3-5 years’ experience with proven track record is mandatory. Good writing, design and communications skills are essential. A Master’s degree may be an advantage but not mandatory.
Please send a page application with an attached CV as one document. Please do demonstrate and share links of your online portfolio and relevant projects you have handled or involved in within the application letter.
Application should be sent within 10 working days of this publication to: digitmarketingpportunities@gmail.com.
